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CURRICULUM

1ST SEMESTER (Mandatory courses)

a/a

Course

ECTS

1

Basics of Marketing and Digital Marketing

7.5

2

ICT and E-Business in Digital Marketing

7.5

3

Financial aspects of Digital Marketing

7.5

4

Web Design and Interoperability

7.5

 

TOTAL

30

2ND SEMESTER (Mandatory courses)

a/a

Course

ECTS

1

Content Marketing and Management

7.5

2

Social and Mobile Marketing

7.5

3

Analytics and Research Methods

7.5

4

Web and Social Media Programming

7.5

 

TOTAL

30

3RD SEMESTER (MSc Dissertation)

The third semester is dedicated to the writing of the MSc Dissertation which is credited with 30 ECTS. The dissertation can also be completed during the B’ Semester (May – September).

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